Millennials, Generation Y and Z or digital natives: Behind these buzzwords lies a young generation with many facets. A year ago, Quintet Privatbank Merck Finck was the first German private bank to launch a “NextGen” initiative under the project manager Daniel Sauerzapf in cooperation with the think tank gannaca, with which it specifically promotes the exchange of a wealthy young target group of 20-40 year-olds in order to establish a high-quality community in phases. Its significant added value is demonstrated in particular by the fact that high-profile personalities from the worlds of business, culture and sport participate in the active dialog, which extends far beyond the topic of banking. The work of the “NextGen” initiative has resulted in formats such as the NextGen Digital Day with Gabor Steingart in September of this year, which our CIO Christopher Patrick Peterka had the privilege of curating and moderating. From the editorial ship ”The Pioneer One” in Berlin, exciting future topics around the topic of “Long Wealth – the future of wealth” were reported and discussed in a live broadcast.
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Daniel Sauerzapf
Head of Wealth Management
Quintet Privatbank Merck Finck
Christopher P. Peterka
CIO
gannaca